Public Relations and Marketing | Lake Erie College
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LAKE ERIE COLLEGE > ABOUT LEC > PUBLIC RELATIONS

Public Relations and Marketing

Who We Are:

The Lake Erie College Public Relations and Marketing Department works daily with campus constituents to publicize all aspects of the College through media outlets and the website. The department advises College offices on public relations and web communications to promote professors, programs, research, accomplishments and events to students, external audiences and the news media. The staff ensures that all of the College’s branding and visual identity are consistent through all marketing collateral.


Ruta Greiner
Director of Public Relations and Marketing
Office: 440.375.7224
Cell: 440.289.6561
Email: rgreiner@lec.edu


Ruta Greiner serves as the primary communications connection to Lake Erie College’s president, vice presidents, campus constituents and outside sources. Greiner developed and implements the College’s strategic marketing plan and oversees news media activity and website design on the overall strategic plan for the website. She joined the College’s staff in 2010. She has more than 25 years experience in marketing, public relations and environmental graphics including creative design solutions, project management, organizational leadership and strategic planning. In 2010, Greiner contributed to and further led the initiative of the redesign and rebranding of the College’s website. She is a 2012 graduate of Leadership Lake County and an active member of the golf and marketing committees of this organization. Greiner serves on the College’s Emergency Response Committee. Prior to Lake Erie College, Greiner spent over 20 years as a non-equity partner and studio leader at KA Architects in Cleveland.

Greiner holds a bachelor of fine arts with a major in industrial design and minors in graphic and interior design from the Cleveland Institute of Art.

Favorite Spot on Campus

Playing on the basketball court in the Jerome T. Osborne Family Athletic & Wellness Center


Cameron Crossan
Web Designer-Developer and Coordinator of Donor Services
Office: 440.375.7231
Cell: 740.607.5051
Email: ccrossan@lec.edu


Cameron Crossan has overall responsibility for developing and maintaining the Lake Erie College’s digital media to better serve its constituents, communicate its brand identity and continually improve marketing efforts. He joined the College staff in May 2012 primarily supporting the IT department and later transitioned to web designer in November 2012. Crossan creates and maintains the College web site aesthetics, navigation system, content and overall performance in coordination with the College branding directed by the director of public relations & creative services. He serves internal clients by managing web content, functionality and consistency. He also monitors analytics, reviews statistics and reports results by analyzing and implementing industry-standard best practices.

Crossan is a 2012 graduate and holds a bachelor of science with a major in biology from Lake Erie College. He is pursuing his master’s degree in exercise science from Cleveland State University.

Favorite Spot on Campus

Sitting in the Adirondacks looking at the Quad behind College Hall


College Communications

College Communications, including Media Relations, Public Relations, Publications, Branding, Marketing, Website and Graphics, is staffed from 8:30 a.m. - 4:30 p.m. (EST) Monday - Friday.

  • Weather Emergencies, College Closing, Class Cancellation Hotline 440.375.7260
  • Campus Security (24/7), Richard Kline, director 440.375.7575
 
Lake Erie College | 391 West Washington Street | Painesville, Ohio 44077 | 1.855.GO.STORM