The Marketing Minor teaches students the fundamentals of promotion in the digital age, as well as how advertising and promotional communications work in a business. Any student can add this onto their undergraduate degree.
Requirements for the Marketing Minor
Students are required to take 15 semester credit hours, including:
MK 203 Marketing Principles (3 Semester Hours)
MK 317 Marketing Management (3 Semester Hours)
MK 334 Consumer Behavior (3 Semester Hours)
MK 394 Advertising and Public Relations (3 Semester Hours)
MN 200 Introduction to Management (3 Semester Hours)